*Who can play?
Eligible for application are students from film schools, schools of art and design and apprentices in the fields of film, television and advertising film throughout the world. The members of the jury cannot consider any adverstising film/format not produced at an educational institution.
*The rules of the game
Students may enter the following advertising films/formats:
(The advertising formats submitted must have been produced without the assistance or involvement of professionals.)
First Category: Classical advertising film formats: Advertising spots for TV, cinema or Internet (Virals included; Social Spots included). The individual spots must not exceed 90 seconds in length.
Second Category: All other advertising formats (The films/formats must be related/ linked to advertising and/or a brand): campaigns consisting of several advertising spots, branded entertainment (e.g. branded short, branded documentary etc.), productions for mobile phones, integrated or social media campaigns, other advertising formats, trailers. Each format must not exceed 5 minutes in length. It is also possible to submit a comprehensible five-minute extract/montage of a longer format. Please note that, in this case, both the extract/montage and the original version must be submitted.
Attention: Please do not submit any short films that are not related or linked to advertising, a brand, an advertising topic or something like that.
The theme of the films does not have to involve the brand „Porsche“, the theme can be freely chosen.
The sender of the advertising spot(s) or other advertising format(s) guarantees that he is the owner of all rights of use, exploitation rights and all other protection rights (for example with respect to music and rights of third parties) and that he is in possession of prior approval of all concerned authors and copyrights owners and all other participants in the production and he grants the use of the advertising spot(s) or other advertising format(s) in the course of the event PORSCHE AWARD.
All films/formats must be submitted in the original language with English subtitles. The films/formats must have been produced in 2011/12.
You will be able to upload your film submission on a FTP-Server provided by the FilmAcademy.
The following format is required:
File format: Quicktime H.264 / Frame rate: 25 fps
Quality: 100% (optimal) / Encoding: VBR, Multipass (best quality)
Data rate: 20.000 KBit / Sound: AAC 256 kbit/s, 48 kHz
Resolution: HD: 1920x1080 or SD:1024x576 (16:9 anamorph)
Deadline for submissions is Friday, 13th of July 2012.
The award ceremony will be held on the 8th November 2012.
Please make sure to stick to the above mentioned rules. Otherwise your submission cannot be accepted.
*The jury
A qualified jury from the international advertising industry will choose the shortlist consisting of 10 films respectively formats. This selection is usually made each year until the end of September. The results will be published on our homepage.
The final selection made on the day of the award ceremony will comprise three winners and the special prize winner from the shortlist.
The finalists are invited to the award ceremony. The host will cover travel and
accommodation costs for only one member of the film team.
The members of the jury will personally award the prizes and will be available to answer questions after the ceremony.
*The prizes
The 1st, 2nd, 3rd prize of the first classical category will be awarded by our main sponsor, the Porsche AG. For all other advertising formats, the New Ways Award will be awarded in a second category.
The four winners will each receive a trophy and a monetary award:
1st Prize 3.911 Euro
2nd Prize 2.911 Euro
3rd Prize 1.911 Euro
New Ways Award 2.356 Euro
