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Press

Press release by the Filmakademie Baden-Wuerttemberg
Ludwigsburg, 21 November 2019

THE 16th PORSCHE AWARDS HAVE BEEN HELD IN LONDON: 

SOCIAL SPOTS AND CLASSICAL COMMERCIALS AMONG THE WINNERS

The judges of the 16th PORSCHE AWARD 2019 have reached a decision. On Thursday evening (21 November 2019), the jury announced the winners of the international advertising film prize for junior talents.

The awards ceremony was held at the Curzon Cinema in London’s Soho, the second time it has been hosted in the UK since 2016. The event was jointly organised by the Filmakademie Baden-Wuerttemberg and its partner, the National Film and Television School (NFTS), two of the world's leading film, games and television schools. The evening was hosted by presenter and jury member, Patrick Cahill.

After an anonymous pre-selection process, the independent international jury chose three winners in each of the two prize categories: Mobility Category and Classical Category / Other Formats. They agreed on the following advertising films:

MOBILITY CATEGORY
1st Prize (€3,911): Nikolas Meyberg – “Brothers” – Lazi Akademie, Germany
2nd Prize (€2,911): Daniel Eceolaza – “The Chase” – Germany
3rd Prize (€1,911): Magali Herzog and Miguel Schmid – “Small Talk” – Germany

CLASSICAL CATEGORY / OTHER FORMATS
1st Prize (€3,911): Pascal Schelbli – “The Beauty” –
FABW (Filmakademie Baden-Wuerttemberg), Animation Institute, Germany
2nd Prize (€2,911): Timm Völkner – “Aura”FABW (Filmakademie Baden-Wuerttemberg), Germany
3rd Prize (€1,911): Benjamin Leichtenstern – “Made for Strength” – HFF Munich (University of Television and Film), Germany

With one first and one second prize, the Filmakademie Baden-Wuerttemberg was able to snatch two awards. “The Beauty” was made at the Filmakademie´s Animation Institute, “Aura” in the study course Motion Design. Moreover, FABW graduate Daniel Steiner makes a memorable appearance as the protagonist in the winning spot “Small Talk”.

The motor racing story “Brothers” (1st Prize Mobility Category) convinced the jury “with its competent execution and great production value. It is well directed, beautifully shot and fast paced, which makes watching it an altogether worthwhile experience.”

The jury was also captivated by the social spot “The Beauty” (1st Prize Classical Category / Other Formats) against the pollution of the oceans: “The film picks up a current issue and conveys it in a very imaginative way, with great storytelling, beautifully crafted animation and a documentary-style voice over that sets you on wrong tracks and works well with the spot´s dystopian vision.”

Oliver Hoffmann, Director of Marketing Communications at Porsche said: "With the Porsche Award, we have been promoting young advertising film talents for 16 years now. The creativity and high standard of the awarded films gives us the confidence that early support of younger staff in moving image marketing is of benefit for both sides.”

Prof. Thomas Schadt, Director of the Filmakademie Baden-Wuerttemberg commented: "Strengthening the Filmakademie´s international focus is one of our most important tasks to ensure its lasting success in the future. Therefore I am delighted that with the aid of our partner school the NFTS, the award ceremony was held in London for the second time. Of course I am also very grateful to all our supporters, especially Porsche for their long-lasting trust and endorsement.“

NFTS Director Jon Wardle added: “London is one of the world’s most important advertising film centres and the NFTS is delighted to have been involved in bringing the Porsche Awards to the capital once again. It has been a thrilling ride witnessing the work of the next generation of emerging film talent in advertising. At the NFTS, many students who graduate from our Directing Commercials Diploma go on to work on ad campaigns across the globe. We are proud to play our part tonight and in developing the raw talent and skills required in an ever changing industry.”

THE JURY (FINAL SELECTION)

  • Patrick Cahill (Head of Film, Havas, London)
  • Thomas W. Kiennast (DoP: “3 Days in Quiberon”, “Dark Valley” e.a., Founder of Das Rund, Vienna)
  • Lyndy Stout (Editor, 1.4, London)
  • Veronika Jelsikova (Executive Producer at Stink Rising and Producer at Stink, Prague)
  • Shai Hirschson (Creative Managing Director at GINGER x MassiveMusic, Berlin)
  • Ludwig Liptak (Manager Media Production & Dialogue Marketing, Marketing Communications Porsche AG, Stuttgart)

ABOUT THE PORSCHE AWARD

The Porsche Award was first held in 2004, with the FABW hosting the completely non-profit competition from the very beginning. Since 2016, the Filmakademieand the NFTS have been working together on the direction of the competition – in close cooperation and coordination with Dr. Ing. h.c. F. Porsche AG. The Stuttgart-based sports car manufacturer has been the event’s main sponsor from its inception. In this role, Porsche is providing the prizes for the winners, which include a cash prize and a trophy designed exclusively for the Porsche Award.

The specialist online publications 1.4 and shots are back as our international media partners. They are joined this year by our new partner, the Young Director Award.

You can find more information at: www.porsche-award.com

Facebook:
www.facebook.com/porscheaward/

Bio- and filmographical information on all nominees on:
www.filmakademie.de/de/aktuelles-projekte/porsche-award/hall-of-fame/shortlist-2019/

Bio- and filmographical information on the jury on:
www.filmakademie.de/de/aktuelles-projekte/porsche-award/hall-of-fame/jury-2019/

All nominated films are available on Vimeo:
vimeo.com/porscheaward

For more information on the NFTS Directing Commercials Diploma:https://nfts.co.uk/directing-commercials


PORSCHE AWARD

Deadline for submissions
31 July 2019

Award ceremony
21 November 2019

Organisers
Filmakademie Baden-Wuerttemberg and the National Film and Television School / NFTS (cooperation partner)

Venue
Curzon Soho Cinema, London

Project lead
Olivia Marten: porsche-award@filmakademie.de

Project cooperation
Hemant Sharda: HSharda@nfts.co.uk
Victoria Giglio: tgiglio@nfts.co.uk

Press and PR / Germany
Fenja Schnizer and Andreas Friedrich: presse@filmakademie.de

Press and PR / England
Mirinda Dawkins: MDawkins@nfts.co.uk

Maximum film lengths
Up to 60 seconds (Classical Category, Sub-Category 1: classical format and campaigns)
61–180 seconds (Classical Category, Sub-Category 2: classical format or other format)
Up to 3 minutes (Mobility Category: classical format or other format)

Language
Original language, English subtitles

Prize money Classical Category / Other Formats – Sub-Categories 1+2
1st: €3,911, 2nd: €2,911, 3rd: €1,911

Prize money Mobility Category
1st: €3,911, 2nd: €2,911, 3rd: €1,911

Main sponsor
Dr. Ing. h.c. F. Porsche AG, Stuttgart

Press and PR:
Nadescha Vornehm: nadescha.vornehm@porsche.de

Media partners
shots, international advertising film publication, London
1.4, online platform for international short film talents, London
Young Director Award, Award Dedicated to Rising Young Directors

 

 


Press Works & Public Relations

Fenja Schnizer
Press Officer
Tel:+49 7141 969 82187
E-Mail

Fenja Schnizer
Fenja Schnizer

Public Relations

Andreas Friedrich
Press Officer & Head of Alumni Relations
Tel:+49 7141 969 82188
E-Mail

Andreas Friedrich
Andreas Friedrich
Fenja Schnizer
Fenja Schnizer
Press Officer
Andreas Friedrich
Andreas Friedrich
Press Officer & Head of Alumni Relations
Ministerium für Wissenschaft, Forschung und Kunst Baden-Württemberg
Staatsministerin für Kultur und Medien